ELDEE 1985 commercial 1

Master of dynamic hand gestures to emphasize selling points, Joseph Lombardi, Sr. does his thing, in this ad for the local ELDEE Appliance chain, that aired late-night on New York's WOR Channel 9 in 1985. Like many smaller appliance dealers, ELDEE eventually went out of business in the late 1990s, as big box retailers like Circuit City and Best Buy moved in.