Stefan Georgi: Why AI Copy Is Getting Worse ($2B Copywriter)

Stefan Georgi has written copy that has generated over $2 billion in sales. He started in 2012 charging $149 a piece. By early 2017 he was charging $50,000 for a single sales letter, and clients said yes. This one is the mechanics, not the highlight reel. Josh and Stefan get into the RMBC method he built to write in days what takes most people months, why he thinks 98% of copywriters are already out of a job, and the twist most people get wrong: AI copy is getting worse, not better. He teardown-audits real ads, including ours, breaks down why emotion has to close before logic gets a vote, and explains how he is turning 15 years of sawdust into a marketing AI he thinks he can sell for a nine-figure sum. Then the expensive lessons: the $50,000 sales letter he turned into $50,000 of headaches, falling in love with a business model, and why there is never just one shot. FIND STEFAN X: https://x.com/stefanpaul Website: https://www.stefangeorgi.com FIND JOSH Instagram: https://www.instagram.com/joshfearfit/ Subscribe to Founders Room: https://www.youtube.com/@Foundersroompod?sub_confirmation=1 TIMESTAMPS [PROVISIONAL - see the note below. Do not paste to YouTube until re-anchored.] 0:00 $2 billion, written by hand 0:00 From a double-wide trailer to a poker table in Vegas 0:00 The classified ad that got him his first two clients at $149 0:00 Why he got the work, and it was not talent 0:00 $149 to $50,000 a piece 0:00 The RMBC method, explained end to end 0:00 The unique mechanism, and why people do not believe you 0:00 The 80/20 of persuasion and the awareness ladder 0:00 Stefan pulls apart Josh's own marketing, on camera 0:00 How to audit your own ads 0:00 Emotion first, logic second 0:00 Become a skinwalker 0:00 The F-you test 0:00 4:30am, and reading in multi-year blocks 0:00 98% of copywriters are about to lose their jobs 0:00 Why AI copy is getting worse 0:00 Turning a coaching business into an asset 0:00 The billion dollar version, and marketing in five years 0:00 The question nobody can answer 0:00 The multi-million dollar mistakes KEYWORDS copywriting, direct response marketing, sales copy, RMBC method, AI copywriting, how to write ads, marketing funnels, creative strategy, offer creation, Stefan Georgi, founder, entrepreneurship This content is for educational purposes only. #copywriting #directresponse #marketing #AImarketing #salescopy #founders #entrepreneurship