The TechTrends Podcast | Inside I&M Bank's Digital Playbook

#TheTechTrendsPodcast #EuniceGatama #IMBankKenya Before she was leading Group Digital Business at I&M Bank, Eunice Gatama helped build some of East Africa's most recognisable digital finance products - including Fuliza M-PESA at Safaricom, which saw phenomenal adoption within weeks of launch and continues to win awards years later. In this episode of The TechTrends Podcast, Eunice joins us to unpack how that experience shaped her approach to digital banking, and what it looks like to lead digital strategy across five markets at once — Kenya, Tanzania, Uganda, Rwanda, and Mauritius. We talk through I&M Bank's digital transformation results — including 90% of new-to-bank customers now onboarding digitally and 5x growth in transactions, and where she sees the next frontier for digital banking and financial inclusion across the region. Guest: Eunice Gatama, Group Director, Digital Business, I&M Bank Group. Follow us on social media: Twitter: ⁠⁠⁠⁠⁠⁠⁠https://twitter.com/@TechTrendsKE​​⁠⁠⁠⁠⁠⁠⁠ Facebook: ⁠⁠⁠⁠⁠⁠⁠https://www.facebook.com/techtrendske/​​⁠⁠⁠⁠⁠⁠⁠ Instagram: ⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/techtrendsk...⁠⁠⁠⁠⁠⁠⁠ Telegram: ⁠⁠⁠⁠⁠⁠⁠https://t.me/techtrendskeblog​​ More tech news: https://techtrendske.co.ke/